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SGO Designer Glass
Paul Johnson and Bonnie Winkle
by Diane Meeks
"At
SGO we take care of our clients and give them personal
attention; we want them to return and refer others
to us.”
 Paul
Johnson, a teacher, and his sister, Bonnie Winkle,
a registered nurse, recently found themselves unemployed.
Rather than look for work in their field, the siblings
decided to take a risk and searched for business opportunities
in the Toledo area. “Anytime you go into business
and leave a career, it's a risk. You just have to
bite the bullet and try it,” advises Paul.
Bonnie explains, “After six months of extensive
franchise research, we decided on SGO Designer Glass.”
Paul adds, “This was the most intriguing business,
and, after a thorough research of the market place,
we felt as though Toledo, the ‘Glass Capital
of the World,’ needed a custom architectural
and designer glass company in the area.”
Starting a new business can be tough, especially in
the beginning years; however, with Bonnie and Paul’s
varied backgrounds, they knew they could be successful.
All along the process both Bonnie and Paul knew that
customer service was an important part of their business.
Paul states, “We wanted a business where we
could develop long-term relationships with our customers.”
Paul also states, “At SGO we take care of our
clients and give them personal attention; we want
them to return and refer others to us”. That
is why the motto at SGO Designer Glass is “We
put the ‘CUSTOM’ in ‘Customer’.”
As part of a large franchise, Bonnie and Paul can
provide a wide range of specialty glass. Paul explains
it like this: “Some people come in knowing exactly
what they want. They'll bring a picture and want it
duplicated on glass. A lot of people have new windows
for energy efficiency, but they still want the old
leaded look. Other homeowners do not have designer
glass in their kitchen cabinets but would love to
show off some nice china pieces. At SGO Designer Glass,
we have the ability to do all that and then some.”
SGO designer Marlene Johnson can create beautiful
designs, and with Marlene’s guidance, the customer
can build the design; pick out colors, textures and
bevels; and visualize the piece on the computer before
it is put together. Paul states, “Marlene helps
the customers with their designs so the final piece
suites their style and will be enjoyed for years to
come. The uniqueness of our designs is above everyone
else.”
SGO Designer Glass customers can take home samples
to make design decisions in their home environment.
This service is also available to designers; builders
and remodelers can do the same for their customers.
As a new company, the owners have to wear many hats
in the daily operation of the business. Marlene laughs
as she explains who handles the installation. “You're
looking at them.”
Although the business is still relatively new, they
have high expectations for the future. "We'd
really like to branch out into the commercial market
more,” says Bonnie. Although they have had some
success with churches, medical offices and restaurants,
they would like to explore the market further.
“Our goal is to build strong relationships with
people in the building and remodeling market, and,
as the market realizes all the applications for glass
products, I’m certain our business will grow
to be very successful.” SGO
DESIGNER GLASS
Paul and Marlene Johnson
Bonnie Winkle
6710 W. Central Avenue (at McCord)
Phone: 419-724-5277
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 Toledo
Business Review highlights the best
commodity that Toledo has to offer: the small business
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keeps them moving forward. TBR believes that small
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for making dining out decisions at a glance.
Our readership is growing... Advertising with Toledo
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us today!
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