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REAL
ESTATE RAMBLINGS
Pricing Your Home In A Difficult Market
By Lisa Van Dootingh: RE/Max Masters
What timing, you have decided to
sell your house when the inventory of homes on the
market is historically high. You might already feel
a sense of foreboding about your chances of getting
your home sold. While there are more homes for sale
than buyers, this does not mean you are destined
to stay on the market for months and months. Homes
that are priced right are selling and they are selling
quickly.
 Often
I meet sellers who have no idea how to price their
home when putting it on the market. Gone are the
days of “wiggle room”. In today’s
market it is important to price your home close
to what you will sell it for right in the beginning.
This is a scary concept for many sellers who remember
the days when you added 10% or more to the asking
price to allow for reductions during negotiations.
If you need to sell your home, you simply can’t
do that in today’s market. There are so many
homes for sale that buyers will pass over your home
as being overpriced without even taking a look.
Three areas to consider when pricing your home
are market value, location, and condition.The
market value is what a buyer is willing to pay
for your home. The truest form of determining
market value is a 6 month or less history of homes
that have sold in your neighborhood in similar
condition, with similar features. This is called
a market analysis and can be prepared for you
by a licensed real estate professional.
Location speaks for itself. You have heard the
old adage, location, location, location!Finally,
condition is a big factor in pricing a home. If
your home is in need of updates and repairs, you
must account for this in your asking price. On
the other hand, you can not inflate your homes
value simply because you have maintained it. For
example, a new roof, furnace, and windows will
enhance the salability of your home, but it does
not necessarily increase its market value.
It is critical that you get your home priced right
the first time. The initial 2-3 weeks of the listing
are the most crucial. If you aren’t getting
calls or showings during that time you need to
evaluate your price. You don’t want your
listing to become stale. Now more than ever an
experienced realtor can be invaluable to the seller.
A licensed real estate professional can prepare
a market analysis in helping you to determine
the asking price for your home.
Do you need help with the sale and pricing of
your home? I would love to help.
Contact me: Lisa Van Dootingh
Re/Max Masters
6049 Renaissance Place
Toledo, OH 43623
419-902-7184 Cell Or Email me at Isoldit4u@bex.net
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